Watch. Learn. Change the world.
¿What is aurora?
Aurora is a transformative streaming platform that merges entertainment with impactful action. Inspired by the insights of the Global Survey on Sustainable Lifestyles (GSSL), which found that young adults worldwide want to address challenges like poverty and environmental degradation, Aurora empowers viewers to contribute to change effortlessly. By turning viewership into financial support for NGOs, aurora connects global audiences to sustainable development initiatives.
Characteristics
Aurora offers a diverse library of content, including documentaries, educational videos, and creative media, while integrating advertisements whose proceeds directly support environmental and social causes. With a seamless user experience, aurora makes participation in global change as simple as enjoying your favorite shows.
Innovation Through Insights
Recognizing that the most passionate advocates for change often belong to the demographic with limited financial resources, Aurora bridges this gap by providing meaningful opportunities to contribute without monetary barriers. The platform aligns with their desire to be agents of change, offering adaptable options that combine entertainment with purpose, empowering young adults to actively shape a sustainable future while making an impact in ways accessible to everyone.
Turning screen time
into a force for good.
Research: Global Survey on Sustainable Lifestyles (GSSL)
Survey Scope: Involved 8,000 young adults from 20 countries worldwide, including Australia, Vietnam, Ethiopia, and Egypt.
Collaboration: The survey was supported by a global network of 45+ organizations, including: The International Association of Universities, 28 universities and higher education institutions, research centers and civil society organizations.
Knowledge Gap: Participants expressed the need for more information and guidance to understand how to take actionable steps toward sustainable development.
-
In a world dominated by overconsumption and mindless scrolling, Aurora emerges as a beacon of positive change.
By offering a streaming platform where your entertainment supports crucial causes, you're actively supporting NGOs and projects that need funding in your everyday life.
-
Aurora seamlessly integrates advertisements into your viewing experience, similar to YouTube and TikTok. The key difference? The profits from these ads go directly to NGOs working on vital environmental and social causes. You can dive deeper into their missions, shop for merch to further support their efforts, or simply enjoy a video knowing that your time spent is making a real difference.
-
The GSSL survey highlights the willingness of young adults to participate and help improve the world they live in, given the right tools and information. Aurora provides that platform, empowering you to turn your entertainment into a force for good. Together, we can create a sustainable future.
-
Aurora, named after the luminous phenomenon symbolizing hope and renewal, embodies the promise of transformation. Like the light that heralds a new day, Aurora illuminates pathways to sustainable development, allowing users to connect deeply with causes and see their impact unfold in real time.
Together, we can inspire hope, empower change, and create a brighter future for all.
